21 Ways to Follow Up

Following up isn’t the problem. Following up the same way is.

Most sales stall because your prospect didn’t register the message—not because they’re not interested. People process information differently, respond to different stimuli, and need different types of touchpoints before they’re ready to buy.

This paid resource gives you 21 follow-up methods you can mix into your sales cadence so you stay consistent, memorable, and credible—without over-relying on “just checking in” emails or awkward DMs.

Inside, you’ll get 21 follow-up touchpoints beyond the standard call or email, including:

• Audio + video touches (yours or curated)
  
  
• Social proof assets (testimonials, case studies, success stories)
  
  
• Value-based resources (articles, insight papers, recommendations, checklists, guides)
  
  
• Offline + high-touch options (handwritten notes, postcards, special deliveries)
  
  

Invitations + offers (events, lunch & learns, consult offers, promos)